---
title: Thank You | The EGC Group | Craft Beverage & Beer Advertising
description: EGC’s unique team of specialists in the craft beverage and brewery marketing industry achieve new growth and exposure with strategic branding.
---

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<http://207918.hs-sites.com/expertise-craft-beverage-marketing-thanks#touch>

[tel:516-935-4944](tel:516-935-4944)

# craft beverage marketing

The EGC Group's Craft Beverage Marketing Division was designed to help beverage industry clients achieve new growth and exposure through strategic branding and innovative digital services. With 16 years of successful craft brew marketing experience, the EGC Group has extensive knowledge, experience and vendor relations that provide our clients an unparalleled edge.

EGC Group's staff of experts have their finger on the pulse of trends that influence consumer behavior and impact the development, marketing and sales of craft beverages.

![billboard-line-map.gif](https://207918.hs-sites.com/hs-fs/file-622829605-jpg/billboard_images/industry-billboard-craft.jpg?width=1400&name=industry-billboard-craft.jpg "billboard-line-map.gif")

Here are some of the craft beverage marketing services we offer:

- Strategic Planning
- Visual ID
- Marketing
- Advertising
- Product Development

- Digital
- Social Media
- Promotions
- Public Relations
- Tap Handles

## Thank you

Got another minute? Take a look at some of the cool things we've been working on lately. [Work that works](http://www.egcgroup.com/ad-agency-work)

### State of the Brew

![brewery-infographic-thumb](https://207918.hs-sites.com/hs-fs/hub/207918/file-641422581.jpg)

The brewing industry is now a 100 billion dollar business and everyone wants a piece. The industry is quickly transforming into a craft-driven, local-centric business, shaped by the relentless evolution of social media and technology. Millennials have become a top priority and many breweries are currently struggling to maintain relevance and differentiation, while simultaneously operating and growing their business.

We have prepared this FREE Infographic for you so you can raise your awareness of the brewing industry and stay ahead of the trends.

#### Download this beautiful infographic and you will gain insights on the STATE OF THE BREW:

- Industry Size & Trends
- Market Share by Segment
- Competition & Consumer
- Sales & Growth Projections
- Top Brands & Beer Styles

 

---

 

### featured case study

![bpbc_logo.jpg](https://207918.hs-sites.com/hs-fs/file-624768838-jpg/work_lg/case-studies/blue-point-brewing-company/bpbc_logo.jpg?width=376&name=bpbc_logo.jpg "bpbc_logo.jpg")

#### SITUATION:

Long Island natives and good friends, Mark Burford and Peter Cotter quit their jobs and opened a microbrewery back in 1998 with the sole desire to deliver fresh, high-quality, handcrafted beer to the local market. The challenge was fierce, open a brewery, make great beer with a strong brand image to attract consumers in a marketplace dominated by big beer, and more than a decade before most people even knew what a microbrew was.

#### ACTION:

Owner Pete brought in buddy and agency creative director, James McCune to create their logo (today, one of the most recognizable microbrew brands in the nation). James captured the spirit and quality of Blue Point Brewing’s craft beers and continued to design their marketing, branding and packaging over the past 16 years.

#### THE FINISH LINE:

James is proud to be the Executive Director of EGC Groups new Craft Beverage Division and looking forward to offer his creativity, experience and strategic development to the beverage industry.

“Sales in the craft segment will grow from $12 billion in 2012 to $18 billion ... that growth can be attributed to marketing talents of the makers of craft brands.” – ADWEEK / April 2013

### see our work

[![bpbc_fullsize_3](https://207918.hs-sites.com/hs-fs/file-620584914-jpg/work_lg/case-studies/blue-point-brewing-company/bpbc_fullsize_3.jpg)](http://207918.hs-sites.com/work-blue-point-brewing-company)

### Clients

- [Blue Point Brewing Company](http://207918.hs-sites.com/work-blue-point-brewing-company)
- [Crooked Ladder Brewing Company](http://207918.hs-sites.com/work-crooked-ladder-brewing-company)
- [Digger's Ales N' Eats](http://207918.hs-sites.com/work-diggers-ales-eats.php)
- [John Harvard's Brewery](http://207918.hs-sites.com/work-john-harvards.php)
- [Triple S Wines](http://207918.hs-sites.com/work-triple-s-wines.php)
- [Angelo's Limoncello](http://207918.hs-sites.com/work-angelos-limoncello.php)

### EGC Group

**1175 Walt Whitman Road**  
Melville, New York 11747  
(516) 935-4944

**121 E. 24th St, 9th Floor**  
New York, NY 10010  
(212) 758-1118

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### Services

- [Branding & Development](http://207918.hs-sites.com/branding-and-development)
- [Creative Development](http://207918.hs-sites.com/services-creative-services)
- [Inbound + Content Marketing](http://www.egcgroup.com/inbound-content-marketing)
- [Digital Marketing](http://207918.hs-sites.com/services-online-marketing)
- [Email Marketing](http://207918.hs-sites.com/services-email-marketing)

- [Mobile Marketing](http://207918.hs-sites.com/services-mobile)
- [Online Video](http://207918.hs-sites.com/services-online-media)
- [SEM & PPC](http://207918.hs-sites.com/services-search-engine-marketing)
- [Search Engine Optimization](http://207918.hs-sites.com/services-search-engine-optimization)
- [Web Design & Development](http://207918.hs-sites.com/services-web-design)

- [Social Media Marketing ](http://207918.hs-sites.com/services-social-engagement)
- [Consumer Research](http://207918.hs-sites.com/services-research)
- [Media Planning & Buying](http://207918.hs-sites.com/services-media-planning-buying)
- [Public Relations/Events](http://207918.hs-sites.com/services-events)
- [Retail Marketing](http://207918.hs-sites.com/services-retail-marketing)

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