careers at egc

Join one of the 100 fastest growing, full service, advertising agencies in the U.S. located on Long Island!  

Where? Melville, LI and New York City!

The EGC Group is a full-service integrated marketing and digital agency, providing services in advertising, online marketing, web development, data analytics, integrated communications planning, and strategic consulting. We retain clientele across retail, admissions, health, auto, craft beverage and nonprofit industries. Formed in 1985, we are ranked as one of the Top Advertising Agencies in the United States by Advertising Age and were recently awarded as an Inc. 500/5000 honoree.

Why join our team?

We’ll give you the opportunity to showcase your creative expertise in brand development, and digital and traditional media.

Rewards

• At EGC you will work hard – You will also be rewarded, recognized and encouraged to grow professionally.
• At EGC, we strive to create an environment that breeds great ideas—we want to hear yours and have you run with them.
• You will find us flexible for things like: doctor’s appointments or a meeting with your child’s principal.
• We’re dog friendly, so you can bring your pooch to work, so long as he doesn’t bark and stink up our space.

We Love To Celebrate!

Monthly Birthday Breakfasts (we all like to eat), an Employee Recognition Program that awards some extra $$ (and who can’t use that?), a Summer BBQ, an Annual Holiday Party to celebrate what we have achieved, and Spontaneous Happy Hours to get the creative juices flowing.

Digital Account Manager

Job Description

Digital Account Manager is responsible for the strategic direction and analysis of digital campaigns and activities. Duties include managing and maintaining client relationships; developing new strategies for client campaigns, and overseeing the quality and performance of marketing campaigns. Digital tactics include SEO, PPC, display, paid social and content creation.

Roles & Responsibilities

• Assist in managing client relationships which includes educating clients on digital concepts, best practices and trends, and helping to set expectations.
• Oversee quality of deliverables and timeline for digital campaigns.
• Ensure proper tracking is in place for digital campaigns.
• Manage vendor relationships which includes overseeing performance and understand their specific role in client businesses.
• Analyze weekly campaign results, anticipate client questioning & deliver client status reports
• Screen new opportunities for clients both internally & externally
• Perform digital audits for new business opportunities.
• Partner with cross-functional account teams including creative, planning, development and media to see campaigns through to completion.
• Manage and update monthly client digital media budget.
• Support the agency with other duties as needed.

Job Requirements

• Bachelor's Degree or equivalent in Advertising, Marketing or Journalism
• 2+ years of experience in Digital Account Management
• Proven work experience as a Digital Account Manager
• Hands on experience with SEO/SEM and CRM software
• Experience implementing and optimizing Google Adwords campaigns
• In-depth knowledge on search engine optimization best-practices
• Experience with Google Analytics
• Experience with paid social campaigns (Facebook & Instagram)
• Experience in digital media planning and buying
• Excellent presentation skills and comfortable speaking in client/project meetings
• In-depth understanding of online marketing tools and social media platforms
• Experience with customer service and account management
• Excellent verbal and written communication skills
• Strong analytical skills

APPLY HERE

Senior Digital Analyst

Job Description

Work with clients to provide recommendations to drive successful outcomes and improve online marketing performance. The Senior Analyst will apply knowledge of online marketing to solve our clients’ business problems. This position will work collaboratively with Leadership and relevant business partners to drive marketing excellence and efficiency for our clients.

Roles & Responsibilities

• Analyze online marketing data to provide insight into the performance of clients’ website and online/interactive marketing programs.
• Develop web measurement strategies and reporting of key business metrics.
• Provide insights and develop recommendations based on measurement reporting and analysis.
• Maintain functional expertise in database marketing, integrated channel marketing (including online based channels such as websites, banners, email and search), analytical tools, techniques, and other infrastructure requirements.
• Internal account team facing responsibilities representing all marketing analytics (web, online advertising, email, and emerging trends).
• Work closely with respective team members (media, creative, account management) within the agency and the client to optimize and coordinate campaign strategies.
• Definition of program key performance indicators (KPIs) as well as program measurement methodologies.
• Manage the tracking & reporting deliverables.
• Ensure consistent & relevant analytics designed to optimize & influence strategic direction.
• Develop and manage testing roadmap aligned to strategic direction and a deployment schedule for the program.
• Manage implementation of new capabilities.
• Other responsibilities as assigned

Job Requirements

• Bachelor’s degree with minimum 3-5 years’ experience in a quantitative, marketing, mathematics, computer science, economics, or business role preferred
• Demonstrable knowledge of analytics platforms and other business intelligence tools
• Competent in online/offline campaign measurement
• Must be Google Analytics trained
• Experience with digital lead generation, SEO and PPC.
• Proven track record of driving analytical insights into tangible results
• Demonstrated thought leadership
• Detail oriented while keeping sight of bigger picture/trends
• Intellectually curious
• Must be a self-starter, with strong planning and organizational skills and the ability to work with minimal direction
• Excellent management and time prioritization skills
• Excellent project management skills
• Excellent communication skills
• Work autonomously to drive best practice adoption across a wide variety of clients and verticals
• Able to think about both practical and visionary uses of available data
• Deep understanding of marketing, advertising, and customer profiling

APPLY HERE

Account Manager (NYC Based)

Job Description

Act as the client’s representative at the agency, and the agency’s representative at the client’s organization. It is his or her job to get the best possible work from the agency for the client at a profitable return for the agency. The Account Manager develops a thorough knowledge of the client’s business, the consumer, the marketplace and all aspects of advertising, including creative, traditional media, social media and digital campaigns.

Roles & Responsibilities

Internal:

• Responsible for the day-to-day mechanics of the account. This includes media planning, opening jobs and organizing work flow through the agency.
• Is knowledgeable at all times about the status of all projects within the agency and takes every effort to ensure that work is done effectively and on time. Keeps Account Supervisor informed as to status of projects and alert to any possible problems that could arise.
• Works closely with creative group and keeps them informed as to any changes in client/competitive climate and review and evaluates final creative executions
• Reviews in advance and submits to client all invoices once they are believed to be correct.

Agency Service:

• Communicates daily with the client. Keeps the client informed on the progress of all work for which s/he is responsible.
• Obtains client approvals in advance of initiating projects, including identification of target dates and budgets available.
• Works with the client in the preparation of advertising and marketing plans. With Account Supervisor, is responsible for the agency’s input in all areas.
• Maintains a thorough, sensitive and accurate liaison with the client, so that s/he is able to keep the agency informed of client’s problems and objectives.
• Develops good relationships with client opposites and internally with agency associates.

Other:

• Helps to prepare and attends sales meetings.
• Makes field trips as warranted.
• Performs other duties as assigned.

Job Requirements

• Bachelor's Degree or equivalent in Advertising, Marketing or Journalism
• 2+ years of experience in Account Management
• Analyze industry trends to determine the most promising strategies for their organization.
• Creativity. Advertising, promotions, and marketing managers must be able to generate new and imaginative ideas.
• Decision-making skills. Managers often must choose between competing advertising and marketing strategies put forward by staff.
• Interpersonal skills. These managers must deal with a range of people in different roles, both inside and outside the organization.
• Management skills. Advertising, promotions, and marketing managers must manage their time and budget efficiently while directing and motivating staff members.
• Experience working with franchisees a plus.

APPLY HERE