--- title: Long Island Retail Marketing & Advertising Agency description: EGC's Retail Marketing Division assists multi unit and franchise clients. --- [![egclogo.png](https://207918.hs-sites.com/hs-fs/hubfs/feedback/images/egclogo.png?width=197&name=egclogo.png "egclogo.png")](http://www.egcgroup.com/) [tel:516-935-4944](tel:516-935-4944) # retail marketing To succeed in this new era of retail, your brand not only needs to be found, it also needs to be relevant and social. Since 1990, the [Retail Marketing Division](http://207918.hs-sites.com/services-retail-marketing) of The EGC Group’s Long Island ad agency has helped its clients build well-connected brands by understanding both the consumer and the marketplace. Today’s consumers have a paralyzing amount of choices and EGC’s retail team provides the insight, ideas, and actions that motivate targeted customers to engage your brand. **The results are:** increased traffic, lower conversion costs, increased customer actions and sales as seen in our [agency case studies](http://207918.hs-sites.com/ad-agency-work). ![billboard-line-map.gif](https://207918.hs-sites.com/hs-fs/file-613496979-jpg/billboard_images/industry-billboard-retail.jpg?width=1400&name=industry-billboard-retail.jpg "billboard-line-map.gif") Acquisition and Conversion services: - In-store and Online - Competitor Analysis - Pre- and Post-Purchase - Display Advertising - Search Marketing - Social Media - Web Development Measurement Reports: - ROI - SWOT Matrix - Consumer Analytics - Social Listening ### featured case study ![canon-logo-red](https://207918.hs-sites.com/hs-fs/file-644545844-png/case_studies/canon-logo-red.png) #### SITUATION Canon USA had the opportunity for an interior and exterior retail installation at B&H, New York’s premier destination for advanced amateur and professional photographers. #### ACTION EGC transformed the B&H spaces into a gallery-like setting which clearly communicated the Canon brand story. By using dramatic photos of New York City, interspersed with photos of Canon cameras, printers and video recorders, EGC created an engaging and thought-provoking art exhibition. #### THE FINISH LINE In the fifteen years that B&H has offered these display spaces to retailers, they have never seen such a positive reaction by customers and staff alike. The “exhibition” was noticed, commented on, and enjoyed. ### see the work [![canon-bhgallery](https://207918.hs-sites.com/hs-fs/file-642266577-png/work_lg/case-studies/canon-bhgallery.png)](https://207918.hs-sites.com/hs-fs/file-642266577-png/work_lg/case-studies/canon-bhgallery.png) ### Retail Marketing Clients - Aboff's Paint - [Brother International Corporation](http://207918.hs-sites.com/work-brother-international) - Cambridge Pavers - Canon - D'Addario - [Friendly's Restaurants](http://207918.hs-sites.com/work-friendlys) - Hicks Nursery - Jiffy Lube - [Leviton](http://207918.hs-sites.com/work-leviton-catalog) - [London Jewelers](http://207918.hs-sites.com/work-london-jewelers) - MetRx - Ralph's Ices - [STS Tire & Auto Centers](http://207918.hs-sites.com/work-sts-tire) - Site for Sore Eyes - [Sterling Optical](http://207918.hs-sites.com/work-sterling-optical) - [Storage Deluxe](http://207918.hs-sites.com/work-storage-deluxe) ![MarketingTrends_ebook guide.jpg](https://207918.hs-sites.com/hs-fs/hubfs/blog-images/MarketingTrends_ebook%20guide.jpg?width=300&name=MarketingTrends_ebook%20guide.jpg "MarketingTrends_ebook guide.jpg") #### Featured Marketing Guide ### 7 Most Meaningful Digital Marketing Trends for 2017 Want to build engaging, long lasting relationships with your customers and prospects?  Use these tips and trends to drive an efficient conversion. [![Download the Free e](https://no-cache.hubspot.com/cta/default/207918/2709535b-fa5e-42a7-b1a5-eaf75f7658df.png)](https://cta-redirect.hubspot.com/cta/redirect/207918/2709535b-fa5e-42a7-b1a5-eaf75f7658df)   ### EGC Group **1175 Walt Whitman Road** Melville, New York 11747 (516) 935-4944 **121 E. 24th St, 9th Floor** New York, NY 10010 (212) 758-1118 [![googlepartner_egc](https://207918.hs-sites.com/hs-fs/hub/207918/file-1193073631.jpg?width=162&name=file-1193073631.jpg)](https://www.google.com/partners/?hl=en-US#a_profile;idtf=8031757043) [**](https://www.facebook.com/egcgroup/) [**](http://www.twitter.com/egcgroup) [**](https://www.linkedin.com/company/the-egc-group) [**](https://plus.google.com/115710436492625032403/) [**](http://www.youtube.com/egcgroup) [**](http://www.pinterest.com/egcgroup) [**](https://www.instagram.com/egcgroup/) [**](https://www.snapchat.com/add/egcgroup) ### Services - [Branding & Development](http://207918.hs-sites.com/branding-and-development) - [Creative Development](http://207918.hs-sites.com/services-creative-services) - [Inbound + Content Marketing](http://www.egcgroup.com/inbound-content-marketing) - [Digital Marketing](http://207918.hs-sites.com/services-online-marketing) - [Email Marketing](http://207918.hs-sites.com/services-email-marketing) - [Mobile Marketing](http://207918.hs-sites.com/services-mobile) - [Online Video](http://207918.hs-sites.com/services-online-media) - [SEM & PPC](http://207918.hs-sites.com/services-search-engine-marketing) - [Search Engine Optimization](http://207918.hs-sites.com/services-search-engine-optimization) - [Web Design & Development](http://207918.hs-sites.com/services-web-design) - [Social Media Marketing ](http://207918.hs-sites.com/services-social-engagement) - [Consumer Research](http://207918.hs-sites.com/services-research) - [Media Planning & Buying](http://207918.hs-sites.com/services-media-planning-buying) - [Public Relations/Events](http://207918.hs-sites.com/services-events) - [Retail Marketing](http://207918.hs-sites.com/services-retail-marketing) ![](http://googleads.g.doubleclick.net/pagead/viewthroughconversion/1039145113/?value=0&guid=ON&script=0)